all posts tagged with: localization

Localization Is Hard. Here's How We Solved It

Localization is hard because language is hard. What makes localization especially challenging is that words and sentences can’t be approached in a vacuum by a translator. The more context you can provide, the better. For example, imagine a label on a web page that just read: High. If you’re the translator looking at the word, are we trying to convey height? Some sort of drug state?